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Your Brand Is
No Longer Yours
How AI, Communities and Creators
Shape What Buyers Believe
Your Brand Is
How AI, Communities and Creators
Shape What Buyers Believe
AI is changing how buyers discover brands, evaluate options, and decide who to trust. Drawing on original research, Kevin Indig reveals why AI-generated shortlists are becoming so influential, and what this means for brands competing for visibility.
Learn how reviews, creators, communities, and third-party publishers shape what AI says about your brand. Discover how to build trust beyond your own channels, influence AI recommendations, and stay relevant when buyers no longer need to visit your website.
Kevin is a Growth advisor to some of the world’s fastest-growing startups and has defined Organic Growth strategies for companies like Ramp, Bounce, Nextdoor and Snapchat.
Kevin led SEO and Growth at the world’s leading e-commerce platform Shopify, the #1 marketplace for software G2 and the #1 productivity company Atlassian.
Once a week, he sends The Growth Memo with Organic Growth strategies and case studies to +17,300 subscribers.
