Come with marketing challenges and leave with a plan

Spotlight brings together the topics you want to learn and the people you want to learn from, offering practical insights to tackle whatever you’re facing.

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A day full of lightbulb moments

Main stage keynotes

Learn from the experts you've always wanted to meet through sessions that address today’s biggest marketing challenges. This is your chance to discover the exact tactics and strategies they use to bring their brands into the spotlight.

Mastermind sessions

Join a group of 10 peers for a roundtable discussion led by an industry expert. You’ll get 1:1 help from a specialist and connect with other marketers facing similar challenges. With 150+ sessions to choose from, you'll find one that fits your niche.

Expo area

Connect with key marketing players and explore the latest solutions to help you thrive in the digital age. The Expo area is perfect for discovering new ideas, meeting potential partners, and finding tools to drive your success—all in one day.

Networking mixers

Meet the people who will change your career at our pre-event gathering and wrap up with an afterparty to say goodbye to new friends. These lively mixers are all about making connections and getting energized.

Interactive experiences

Mingle with 1200+ marketing professionals through fun, interactive experiences like a karaoke elevator, creative snack stations, a meme museum, and many more exciting surprises.

Semrush Bootcamp

Hands-on training to unlock more value from our platform, solve specific challenges, and enhance your SEO strategy.

Light your way to marketing success

Meet the people who will change your career

Come alone or with your team and leave with a newfound community of hundreds of friends and mentors to support your growth.

Level up like you’re using cheat codes

For every challenge you face, there's a marketer who has already solved it. Get your questions answered by those who've been there.

Leave with the ideas that lead to success

Focus on the topics you're passionate about and customize your conference experienceto address your specific marketing challenges.

If you are in marketing, Spotlight is for you

Whether you’re a full-stack marketer, a T-shaped specialist, work in-house, or run your own business, Spotlight will help you find solutions to your toughest marketing challenges.

In house marketers

Improve your skills and prepare
for the future.

Agency professionals

Learn to boost client ROI with the latest
tools and trends.

Entrepreneurs

Discover practical strategies to grow
your business.

Need to convince your boss?

This template explains why Spotlight will make you the brightest in the room.